FROM THE LAB:

SHOTTENKIRK ACURA
HUNTSVILLE

SUCCESS STORY

300%

INCREASE IN FORM SUBMISSIONS

151%

MORE NEW USERS

15%

INCREASE IN OVERALL SALES

LEAPING INTO DIGITAL SUCCESS

In February 2025, Shottenkirk Acura Huntsville launched a fresh digital campaign aimed at enhancing user engagement and boosting used car sales. With a renewed website and a strategic advertising approach, the dealership focused on attracting a broader audience and generating quality leads.

Form submissions increased from 14 to 56
New Users increased from 4,619 to 11,605
Car sales increased from 65 to 75

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